--- title: Leveraging alternative sources of media to avoid risk? description: It’s amazing to me that many sales people, and their executive teams, continue to (for lack of a better word) lie to buyers. It should be no surprise that the phrase “burn victim” is commonplace. --- [![HICX](https://hub.hicxsolutions.com/hubfs/HICX_Solutions_August2018%20Theme/Image/logo.svg)](http://www.hicxsolutions.com) [Read whitepapers](http://www.hicxsolutions.com/resources/whitepapers/) [Request a Demo](http://www.hicxsolutions.com/demo/) [![HICX](https://hub.hicxsolutions.com/hubfs/HICX_Solutions_August2018%20Theme/Image/logo.svg)](http://www.hicxsolutions.com) [Read whitepapers](http://www.hicxsolutions.com/resources/whitepapers/) [Request a Demo](http://www.hicxsolutions.com/demo/) February 24, 2014 ## [Leveraging alternative sources of media to avoid risk?](https://hub.hicxsolutions.com/blog/leveraging-alternative-sources-of-media-to-avoid-risk-2) by [Costas](https://hub.hicxsolutions.com/blog/author/costas) 2 minute read ** *I seek as much as I can to mitigate risk.***       – Marine Gen. John R. Allen It’s amazing to me that many sales people, and their executive teams, continue to (for lack of a better word) lie to buyers. It should be no surprise that the phrase “burn victim” is commonplace when describing the mental state of many organizations within a sell cycle. I’m going to go out on a limb here and assume that this won’t change; therefore, seeking as much insight on suppliers as possible, before engaging them, is a logical step in risk avoidance. As a preeminent provider of [Supplier Lifecycle Management](http://www.hicxsolutions.com/solutions/supplier-management/) solutions, our customers often tailor their environments to manage [supplier risk](http://www.hicxsolutions.com/business-process-outsourcing/supplier-risk-alerts-notifications/), supplier performance, [supplier compliance](http://www.hicxsolutions.com/solutions/supplier-compliance/), etc. All wise; however, these focus areas are after a supplier has been engaged – and, as we too are a supplier, I’ve been thinking about how organizations can gain insight before contracting with a supplier. Aside from the basics (e.g., SER score, financials, reference checks, etc.), there has to be more. I’ve written about such topics as how to interpret VC funding, and down rounds, and how certain key figures can provide insight into the confidence investors have, or don’t have – but what about new media channels? To illustrate, here are some examples (note: partially redacted to ensure anonymity) ![Screenshot of company reviews](https://hub.hicxsolutions.com/hs-fs/hubfs/Imported_Blog_Media/gd1.png?width=450&height=490&name=gd1.png)What I read: The solution may be difficult to use; The solution may not do what the sales people claim; Their organization may only have 8 customers within 10 years.   ![Screenshot 2 of company reviews](https://hub.hicxsolutions.com/hs-fs/hubfs/Imported_Blog_Media/gd2.png?width=450&height=266&name=gd2.png)What I read: Their organization may be unethical; They may have a high turnover, which can impact performance.   ![Screenshot 3 of comapny reviews](https://hub.hicxsolutions.com/hs-fs/hubfs/Imported_Blog_Media/gd3.png?width=450&height=318&name=gd3.png)What I read: Their internal systems may be in disarray; They may have a lack of experience within their employee-base; They may have trouble hiring qualified people.   ![Screenshot 4 of company reviews](https://hub.hicxsolutions.com/hs-fs/hubfs/Imported_Blog_Media/gd4.png?width=450&height=229&name=gd4.png)What I read: Management may be dishonest.   ![Screenshot 5 of company reviews](https://hub.hicxsolutions.com/hs-fs/hubfs/Imported_Blog_Media/gd5.png?width=450&height=415&name=gd5.png) What I read: The product may be “buggy”; Their cloud solution may be having production issues; Implementation may be a struggle. Granted, these examples do not tell the full story – and many of these organizations have positive reviews as well. I’d raise a red flag, however, if 50% of the reviews are as above and 50% are all “the company is perfect”, as those are obvious plants by management/marketing. Net-net: Alternative sources of information on suppliers, like these, should be considered with appropriate context. But, I also think it is more than fair and reasonable to question suppliers about their publicly available reputation. And… After selecting the right supplier, our [Supplier Lifecycle solutions](http://www.hicxsolutions.com/solutions/supplier-management/) can help mitigate your risk moving forward. #### Make some noise - - - - Topics [Business Processes](https://hub.hicxsolutions.com/blog/tag/business-processes) ### by Costas [More articles by Costas](https://hub.hicxsolutions.com/blog/author/costas) or ## Explore our solutions The answer to all of your third party and supplier management problems. [Learn More](http://www.hicxsolutions.com/solutions/) ## Try for yourself Give our sales team a call +1 (312) 948-0391 (US) or +44 (0) 203 325 4244 (UK) [Live Demo](http://www.hicxsolutions.com/demo/)